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LinkedIn Global page management
LinkedIn Global page management for Yamaha Corporation of Japan
As we continue to work with Yamaha Corporation, we successfully implemented a comprehensive digital marketing strategy aimed at enhancing our global brand presence and driving meaningful engagement.
One of our responsibilities is content creation and curation for Yamaha Corporation's global page, ensuring that our messaging resonates with diverse audiences while maintaining brand consistency. To further boost visibility, we also create, launch and manage multiple ad campaigns each month, strategically designed to drive both engagements and impressions.
Additionally, we conduct weekly, monthly, and annual reporting, coupled with in-depth research and analysis. This data-driven approach enabled us to make informed adjustments to both our content and overall page strategy, ensuring continuous improvement and alignment with evolving audience needs. Through these efforts, Yamaha Corporation has significantly increased its digital footprint and strengthened its connection with a global audience.
KEY ACTIVITIES:
- Curation and optimisation of content from all branches and divisions
- Planning, scheduling and maintaining the social calendar
- Managing advertising budget
- Management of community
KEY RESULTS:
- Over 160,000 engaged followers
- Created the #1 Yamaha channel on the platform
- Record organic engagement rate
- Only channel to deliver key company information and across brand content for the company