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Our European AV client  asked Voodoo to help them transform their Social Media marketing Рgoing from unstructured, unfocused, and ad hoc to a consolidated, strategic, world-class Social Media presence.

Activities

  • Create an active and varied community on Facebook with desired audience mix
  • Provide a strategic and operational framework for branch activities, posts, promotion and translations¬†
  • Create Instagram page (now the most followed of all AV profiles for corporate parent globally)¬†
  • Provide customer services

 

Outcomes in 18 months

  • Over 90,000 followers on Facebook.
  • Over 16,000 on Instagram
  • Content planning across all channels
  • Community management
  • Customer service scores higher than competitors
  • Media and promotions management