Our European AV client asked Voodoo to help them transform their Social Media marketing – going from unstructured, unfocused, and ad hoc to a consolidated, strategic, world-class Social Media presence.
Becoming Global Leader in 18 Months
- Create an active and varied community on Facebook with desired audience mix
- Provide a strategic and operational framework for branch activities, posts, promotion and translations
- Create Instagram page (now the most followed of all AV profiles for corporate parent globally)
- Provide customer services
Outcomes in 18 months
- Over 90,000 followers on Facebook.
- Over 16,000 on Instagram
- Content planning across all channels
- Community management
- Customer service scores higher than competitors
- Media and promotions management